1Cast™ is a different kind of media company - one that's working to embrace - not replace - existing broadcast and cable programming by enhancing it with a mobile platform that enables users to filter through the multitude of live “perishable” video content and receive only those “clips” of content that match the user’s particular set of interests. Such content will be sourced from major television networks such as ABC, BBC, Bloomberg, CBS, CNN, FOX, NBC, Reuters and others.These aggregated clips are then stitched together to create a personalized video channel or Micro-Cast that can be viewed on nearly any video device. Each Micro-Cast is easily digestible… · More within a user-defined timeline ranging from 10 to 60 minutes with the added ability to replay the Micro-Cast over a defined period of time. The 1Cast™ service will provide automatic updates of each Micro-Cast throughout the day to ensure its subscribers receive compelling, up-to-date and most importantly relevant content.