Kwanzoo 认领应用

Kwanzoo’s building a new B2B SaaS category that drives real sales and marketing alignment. Our customers run Account-based Marketing (ABM), B2B Retargeting and Personalized Display programs, all on one platform. As a result they:- Manage all targeted display programs in one place - Provide account-level engagement insights to sales teams directly in CRM- Deliver personalized experiences unique to each B2B contact or account- Integrate both paid & owned media channels (display, mobile, social) into the larger enterprise program mix While transactional B2C display is more mature, the B2B segment today is under-served and "low… · More tech". Criteo (NASDAQ: CRTO, $2.97B) primarily serves B2C customers. We see a similar scale opportunity in B2B.We are tackling these "Big Problems":- Launching ABM with precision and scale- Integrate within and across marketing tech- Bridging the martech-adtech divide, eliminate media waste- Make B2B behavioral data easy to normalize, store, and use