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MediaRelevance 认领应用

发布时间:1970-01-01 ・工具

Media Relevance is a technology platform that increases the CPM or CPA levels for video ads through better contextual targeting. The platform uses words spoken in video, a viewer's social graph and key meta-data to match highly relevant advertising to videos, at the right moment. Our technology works across all screens, addressing both broadcast TV and digital video markets, totaling over $200bn globally.By processing multiple signals related to video content, we surface options for engagement with viewers. Advertisers can now see where keywords related to their brands are part of a storyline. These advertising moments can then be correlated to… · More contextually-relevant ads, background information, and commerce opportunities. For any moment where context plays a strong positive signal, Media Relevance can find it and serve an ad or relevant information.

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