Tencent Posts Massive Q3 Profit Beat with a 19% Rise as AI Fuels Ad and Game

Revenue from International Games grew 43% year-over-year to RMB20.8 billion, refreshing the quarterly record set in the second quarter. Revenues from Marketing Services advanced 21%, benefiting from increased user engagement and ad load, coupled with higher eCPMs, driven by AI-powered ad targeting.

TMTPOST -- Tencent Holdings Ltd. on Thursday posted the stronger-than-expected top and bottom line again as the efforts of China’s largest company by market capitalization to deploy advanced artificial intelligence (AI) technology in its core businesses are paid off. 

Credit:Tencent

Credit:Tencent

Tencent posted total revenue of RMB192.87 billion ($27.2 billion) for the quarter ended September 30, beating an average estimate of RMB188.8 billion, according to Bloomberg. The revenue shattered the company’s quarterly record for the second straight quarter and maintained a double-digit growth for four quarters in a row. With a 15% year-over-year (YoY) rise, the top line kept the fastest pace since the third quarter of 2021 that was set three months ago, whereas analysts expected the company would deliver a 12.9% YoY increase.

The bottom line of Chinese social media and video game giant also accelerated, instead of slowing down. On an IFRS basis, the profit attributable to equity holders of the company, or net income, soared 19% YoY to RMB63.13 billion from July to September, suggesting a massive beat since analysts anticipated net income would add around 5% following a 17% YoY increase for the previous quarter. Diluted earnings per share (EPS) were RMB6.779 with a 20% YoY increase, the same yearly gain as the second quarter.

Tencent attributed the stellar growth to its heavy investment in AI technology and leverage of AI tools to boost major businesses. The solid revenue and earnings growth reflected “healthy trends across games, marketing services, and fintech and business services,” according to Tencent Chairman and CEO Pony Ma, or Ma Huateng. 

“Our strategic investments in AI are benefitting us in business areas such as ad targeting and game engagement, as well as in efficiency enhancement areas such as coding, and game and video production,” said Ma in a statement.

Tencent said the third quarter saw it enhanced its large language model (LLM) HunYuan’s complex reasoning capabilities, especially in coding, mathematics, and science. HunYuan image generation model is ranked first globally among text-to-image models by LMArena. 

“We are upgrading the team and architecture of our HunYuan foundation model, whose image and 3D generation models are now industry leading,” said Ma. “As HunYuan’s capabilities continue to improve, our investment in growing Yuanbao adoption, and our effort in developing agentic AI capabilities within Weixin, will gain further traction.”

Tencent’s bread-and-butter gaming delivered a double-digit YoY growth for the fourth consecutive quarter. VAS (value-added services), including game and social network business, raked in RMB95.9 billion with a 16% YoY rise, the same increase as the June quarter.  

Domestic Games brought RMB42.8 billion, representing a YoY rise of 15% after a 17% increase for the preceding quarter. Tencent said it primarily reflected contributions from recently released games such as Delta Force, growth in revenues from evergreen games such as Honour of Kings and Peacekeeper Elite, and the expansion of VALORANT from PC to mobile. Revenue from

Revenue from International Games grew 43% YoY to RMB20.8 billion, refreshing the quarterly record set in the second quarter with a 35% YoY increase. Acceleration of International Games was mainly due to  higher revenues from Supercell’s games, recognizing revenue upfront on copy sales of new game release, and to consolidation of recently acquired studios. Social Networks revenues gained 5% YoY to RMB32.3 billion, driven by growth in Video Accounts live streaming revenue, music subscription revenue and Mini Games platform service fees.

Revenues from Marketing Services advanced to RMB36.2 billion for the second quarter with a 21% YoY increase, compared with a growth rate of 20% for the previous two quarters. The growth was primarily due to higher ad impressions, benefiting from increased user engagement and ad load, coupled with higher eCPMs, driven by AI-powered ad targeting. Advertising spending increased across all major industry categories during the third quarter.

Revenues from FinTech and Business Services popped 10% YoY to RMB58.2 billion, the same YoY increase for the second quarter. The revenue growth grew at a high single-digit percentage rate YoY, thanks to higher revenues from commercial payment activities and consumer loan services. Business Services revenues grew at a teens percentage rate year-on-year, reflecting higher cloud services revenues, including those driven by increased enterprise customer demand for AI-related services, and higher eCommerce technology service fees arising from growth in Mini Shops gross merchandise value, or GMV.

Tencent’s results still came ahead of most estimates despite the market expecting a strong performance for the quarter, positioning Tencent as “the most ‘reputable’ company with stable/consistent performance”, commented Citi analysts. “The only possible disappointment if any would be the capex,” analysts led by Alicia Yap said in a note.

Tencent’s capital expenditure shed 24% YoY to RMB13.0 billion after the Capex surged 119% YoY to RMB19.1 billion three months earlier. That marked a 31.9% sequntial decrese in Capex during a period marked by geopolitical volatility and economic uncertainty.

转载请注明出处、作者和本文链接
声明:文章内容仅供参考、交流、学习、不构成投资建议。
想和千万钛媒体用户分享你的新奇观点和发现,点击这里投稿 。创业或融资寻求报道,点击这里

敬原创,有钛度,得赞赏

赞赏支持
发表评论
0 / 300

根据《网络安全法》实名制要求,请绑定手机号后发表评论

登录后输入评论内容

快报

更多

2026-04-04 22:23

特朗普再警告伊朗:“48小时内”可能采取进一步行动

2026-04-04 22:13

美媒:至少16架美国MQ-9型“死神”无人机被击落

2026-04-04 21:10

兆瓦级氢燃料航空涡桨发动机首飞成功

2026-04-04 21:04

配给、调价、限水……斯里兰卡多措并举应对能源危机

2026-04-04 20:48

希腊政府因冒领欧盟农业补贴丑闻再次改组

2026-04-04 20:16

4月4日新闻联播速览25条

2026-04-04 20:01

匈牙利总理:欧洲能源危机逼近,欧盟应尽快补充油气储备

2026-04-04 19:59

充电涨价与“用油发电”关系不大,中国不存在大规模用油发电情况

2026-04-04 19:26

伊朗允许运载必需品的船只通过霍尔木兹海峡

2026-04-04 19:24

多只千亿市值科技巨头近一周获得逾百家机构调研

2026-04-04 19:23

土耳其两周用掉近120吨黄金

2026-04-04 19:20

伊外长:美媒歪曲伊朗立场,伊朗从未拒绝前往伊斯兰堡

2026-04-04 18:47

Meta将在旧金山湾区裁减约200人

2026-04-04 18:43

第十六届中国航展参展工作协调会召开,已有超1100家企业确定参展

2026-04-04 18:40

伊朗否认石化经济特区遭袭后发生有毒物质泄漏

2026-04-04 18:39

中信建投:紧盯中东变局,把握中国优势资产

2026-04-04 17:54

以色列最大天然气田恢复运营

2026-04-04 17:41

4月3日,全社会跨区域人员流动量20826.9万人次

2026-04-04 17:36

受油价上涨影响,美联航上调行李托运费标准

2026-04-04 17:34

日本商船三井公司:关联公司一艘液化石油气船通过霍尔木兹海峡

扫描下载App